Can Social Media Really Help My Business?

By Stephanie Wharton

Between increasing sales and providing services, many small businesses struggle to devote time to managing a Facebook page or a Twitter account. However, social media is becoming more and more important to today’s customers. For example, according to the CMO Council, 38% of consumers report that they’ll consult some sort of social media when they make their next automobile purchase.

Here is a great article about five ways you can use social media to your advantage.

Click on the link to view Bryan Collins’ full article, but here are his five points:

1. Become a master of one network.
2. Allocate a set amount of time each day for managing your social media presence.
3. Make social media part of your customer relationship management strategy.
4. Think digital.
5. Measure and adjust your content.

Make the most of social media to share more about your company and increase your customer base. Take action and increase your company’s presence through your preferred social media network.